Video is the most sought after commodity when it comes to promotion, marketing or social sharing. The old adage that a picture is worth 1000 words is true. Advertisements online are never static, they have movement, or animation. We communicate using GIFS instead of typing a response via text message. Videos can convey so much more than just a simple message. The research is out there, take the leap. Start producing content today, even if its just using your phone to record. When you need to take your production to the next level, call us. We'd be happy to help.
Cameras are getting bigger better faster stronger but still 25fps is a requested setting for a lot of green screen studio shoots. Several things that will help your post production of your green screen shoot include shooting at a higher frame rate, increasing your shutter speed, shooting at 4K even when outputting at 1080p. The extra data helps your keying software interpret what should be removed and what should stay. The increased shutter speed helps reduce motion blur and as a result improve the final key. As increasing your shutter speed reduces the amount of light your sensor sees, being in a studio environment makes it easy to add more lights if necessary.
As an owner of the green screen studio I see many different people dry-hire the studio and bring in their own preferred camera and operator. I find it amazing though that i still see cameras out there that do not support a 4:2:2 or higher colour space. You may even be asking what even is colour space? If you are new to recording your corporate video in front of a green screen you want to be sure that the camera is capable of capturing the image with enough colour information that will allow your post production compositing software to quickly and precisely remove the green for your preferred background.
Many cameras even at a professional level record a compressed format that have a colour space of 4:2:0. Meaning less detail is there and ultimately the result of the 'key' will actually be rather poor. Edges will be made super soft to compensate for the jagged edges that result from shooting using compression.
Its important that you know your camera operator uses codecs that contain enough information to make sure your final result is a perfect key. At Corpcast, our cameras all support the 4:2:2 colour space and we prefer using the ProRes codec. This means your production will look its best from the very beginning. The mantra of 'fix it in post' is not one I subscribe to. Everything needs to be right before we even press record.